“Glass Half full was two individuals who decided to do something about a problem, but eventually we built a community around it and now we have recycled over 2 ½ million pounds of glass, just because individuals decided to take action.” – Franziska Trautmann
In this episode Sean Lee-Davies speaks to Franziska Trautmann, otherwise known as ‘@ecofran’ or ‘the sand girl’ on TikTok, about her viral efforts to recycle glass into sand through her company, Glass Half Full. The duo discuss why glass is better than plastic, whether TikTok is a viable medium for change and tips for other young social entrepreneurs.
As seniors at Tulane University, Trautmann and her co-founder Max Steitz were disappointed by the lack of glass recycling in New Orleans, so they decided to do something about it. Rather than tackle the current system, the duo implemented their own grassroots glass recycling program, calling it Glass Half Full. Glass Half Full is a social enterprise which recycles glass, turning it into sand and gravel for disaster relief sandbags, coastal restoration and eco-construction, amongst other products.
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